Resource Hub: GTM Club's Templates and Tools to Accelerate Your Sales-Led GTM
We are committed to providing helpful resources to speed up the growth of sales-led B2B tech companies. GTM Club members are notified when new resources are made available.
Templates for Sales Planning

GTM Club’s Sales Plan 2025 Template supports sales leadership in planning for the next year. With over 20 slides, the template reduces planning time and helps you hit the ground running in 2025.

Our Personal Sales Plan Template helps sales reps create structured plans for 2025. This essential resource is now available to all GTM Club members and is recommended for sales reps who want to win big in 2025!

Getting ready for the upcoming year can be a burden. To simplify the process, GTM Club offers a template to help you prepare for sales planning.
Resources for Accelerating Sales-Led GTM

No membership required: GTM Club's guide to sales-led GTM. This article introduces what sales-led GTM is, who can grow with it, and what benefits it offers. If you are new to sales-led GTM, start here!

A checklist designed to assess the feasibility of a sales-led GTM strategy for GTM leaders.

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Improve Lead and Opportunity Qualification
GTM Club’s Guide for Selecting a Qualification Framework is available as a free digital download for all our members.
Join now to download and receive all member benefits!

No membership required: We analysed eight qualification frameworks and, based on our findings, put together a comprehensive guide to help you choose between BANT, MEDDIC, CHAMP, and five others.

Here you find all our materials about lead and opportunity qualification collected in one place. Most of the articles is accessible for members and non-members alike.
Support for Managing B2B Tech Sales

Discover GTM Explorer, the innovative AI chatbot designed to revolutionise go-to-market strategies. Note that using GMT Explorer requires a ChatGPT Plus licence.

No membership required: A pipeline review is one of the most impactful tools sales leadership has to drive action, improve sales forecasting, and, most importantly, support their sales teams. We offer a guideline on structuring the discussion for conducting an impactful pipeline review.

No membership required: A critical piece of developing sales is understanding why opportunities are won or lost. Win/Loss analysis answers this question for you. DIY version of Win/Loss analysis helps you gain insights without breaking the bank.