Resource Hub: GTM Club's Templates and Tools to Accelerate Your Sales-Led GTM

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We are committed to providing valuable resources to accelerate the growth of sales-led B2B tech companies. GTM Club members are notified when new resources are made available.

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Templates for Sales Planning

Use Our Template to Create a Sales Plan for 2025
With our template, you can create your winning sales plan!
GTM ClubIlkka - Club President

GTM Club’s Sales Plan 2025 Template supports sales leadership in planning for the next year. With over 20 slides, the template reduces planning time and helps you hit the ground running in 2025.

Crush Quota in 2025 with Personal Sales Plan
Personal Sales Plan helps to reach sales targets in 2025.
GTM ClubIlkka - Club President

Our Personal Sales Plan Template helps sales reps create structured plans for 2025. This essential resource is now available to all GTM Club members and is highly recommended for sales representatives who want to achieve significant success in 2025.

Time to Prepare For 2026 - Six Tips To Get Started
It is time to plan and prepare for 2026. Use our free template.
GTM ClubIlkka Vertanen - GTM Club Founder

Getting ready for the upcoming year can be a burden. To simplify the process, GTM Club offers a template to help you prepare for sales planning.

Resources for Accelerating Sales-Led GTM

What Is Sales-Led GTM?
Sales-led GTM highlights sales actions in growing revenue.
GTM ClubIlkka - Club President

No membership required: GTM Club's guide to sales-led GTM. This article introduces what sales-led GTM is, who can grow with it, and what benefits it offers. If you are new to sales-led GTM, start here!

Avoid Stalled Growth with Sales-Led GTM Checklist | GTM Club
GTM Club’s checklist includes 18 questions to evaluate companies’ readiness and fit for a sales-led GTM journey.
GTM ClubIlkka - Club President

A checklist designed to assess the feasibility of a sales-led GTM strategy for GTM leaders.

Accelerate Your Sales-Led GTM with Our Newsletter
GTM Club advises on how to increase B2B tech sales.
GTM ClubIlkka - Club President

Once a month, GTM Club delivers actionable advice on increasing B2B tech sales and scaling SaaS businesses straight to your inbox. Subscribe to our free newsletter!

Improve Lead and Opportunity Qualification

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GTM Club’s Guide for Selecting a Qualification Framework is available as a free digital download for all our members.

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How to Choose a Sales Qualification Framework?
Our guide to choosing the right sales qualification framework.
GTM ClubIlkka Vertanen - GTM Club Founder

No membership required: We analysed eight qualification frameworks and, based on our findings, put together a comprehensive guide to help you choose between BANT, MEDDIC, CHAMP, and five others.

Lead & Opportunity Qualification | GTM Club
Read our content on all things sales qualification.
GTM Club

Here you find all our materials about lead and opportunity qualification collected in one place. Most of the articles is accessible for members and non-members alike.

Support for Managing B2B Tech Sales

AI-Powered Sales-Led GTM Playbook | GTM Club
Access AI trained with over 400 pages of experience for free.
GTM ClubIlkka Vertanen - GTM Club Founder

No membership required: Unlock sales-led growth by asking questions from every blog post, guide, and resource produced by the GTM Club. Over 400 pages of first-hand operator experience are at your disposal for free!

Increase Sales by Conducting Pipeline Reviews
GTM Club offers guidelines for impactful pipeline reviews.
GTM ClubIlkka - Club President

No membership required: A pipeline review is one of the most impactful tools sales leadership has to drive action, improve sales forecasting, and, most importantly, support their sales teams. We offer a guideline on structuring the discussion for conducting an impactful pipeline review.

Learn Why Your Sales Team Wins or Loses
Win/Loss analysis answers this question for you.
GTM ClubIlkka - Club President

No membership required: A critical piece of developing sales is understanding why opportunities are won or lost. Win/Loss analysis answers this question for you. DIY version of Win/Loss analysis helps you gain insights without breaking the bank.